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Robb Report MotorCycling Achievement in Design: Sugar/Spice
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SuperG & She-Moto
Kelly Callan
02/01/2008
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Photography by Cordero Studios/corderostudios.com
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For many women, including me,
riding a motorcycle gives us something of an alter-ego life. Many of my friends
in the local independent music scene have no idea that I have a long-time
passion for motorcycling, and my motorcycle-riding friends are generally unaware
of the musical side of my life.
 She-Moto’s classic Moto-Deco jacket. (Click image to enlarge)
However, SuperG (a division of Hein Gericke) is out to change
that. With boutiques in New York’s Garment District and the Los Angeles Fashion
District, SuperG allows me to strut my motorcycling heritage, even when arriving
by automobile. SuperG’s Ready For Action jacket—part of the flashy Tattoo
line—is a juxtaposition of styles, recalling Vietnam War tour jackets, as it
retains a classic motorcycle racing motif. With supple leather, meticulous
embroidery, detailed hardware, a multiplicity of textures, and a luxurious satin
liner, Ready For Action is designed to be worn anywhere I want to make a
statement.
 SuperG’s flamboyant apparel is Ready For
Action. (Click image to enlarge)
As my right wrist tends to twist the throttle a bit more than
may be considered legal, I prefer to go under-the-radar when riding. She-Moto’s
Moto-Deco jacket combines understated, sophisticated style with function. The
armor and removable liner are available in various configurations, so the
jacket’s design can be personalized. Hand-crafted in Italy from locally sourced
Palmo leather, the Moto-Deco is soft and durable, while not forgetting practical
features such as venting, heavy-duty zippers and proper fit.www.supergfashion.com
www.she-moto.com
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